Klaudia Márton's profile

HERBÁRIA re-design


HERBÁRIA logo and identity re-design
Student project

HISTORY
Herbária was established in 1949 to collect, produce, process and trade medicinal plants and to manufacture herbal teas. As a result of the continuous product range widening from the 70’s now several types of teas and tea mixtures both in bags and in filter bags, essential oils, cosmetic products for hair, body, face and mouth care and also natural food are offered.

Today Herbária Co. is one of the leading companies in the herbal product sector in Hungary.

RE-DESIGN
My chosen project is the re-design of HERBÁRIA’s image and packaging. It involves several elements, like the logo, labels, business cards amongst others for the 100% natural and healthy Hungarian products.

BRAND
The aim with the project is to establish a modern and eco-conscious brand that represents pure, organic, herbal-based and phytochemical quality products for a company with several decades of usage and manufacturing experience, produced within ethical and environmental-friendly condition, without involving any animal testing.

The new identity needs to follow a philosophy that is relevant not only the Hungarian, but the international market as well.


HERBÁRIA re-design
Published:

HERBÁRIA re-design

Published: